Northwest Cannabis Company
Brand System and Art Direction
Collaborated with two other art directors as we thought about how the brand presents itself through logos, color, patterns, type, and photography.
OVERVIEW
Build a brand guide for the client to use in order to have a consistent identity.
PROJECT
We overdelivered by making branded merchandise and apparel. Later we won the first annual Cascadia awards’ Best of Student Work.
RESULT
Account Managers:
Hana Yang & Gabriela Iraheta Romero
Strategists:
Tosh Jones & Raena Cabine
Media Planner:
Raena Cabine
Art Directors:
Ashton Hoffman, Hannah Joseph, & Anand Kailasam
Copy Writers:
Dennis Reynolds & Matthew Sullins
Creative Directors:
Benji Brucker & Peter Yue
Brand Book Documentation
Dennis Reynolds & Anand Kailasam
Created By:
FIR NW